What Is Timberland’s Business Model?

in Energy & Environment Sector, MediaWatch, Sectors, SMG Hot Topics, Video
May 28th, 2010

A student from the audience challenges Jeffrey Swartz, Timberland President & CEO, to address the issue on American materialism and the justification for marketing shoes based on sustainability, He explains Timberland’s business model and how it fits in the nature of materialism in society and efforts towards sustainability.

What is the role of business in the climate debate? Engage with Timberland on this topic at www.earthkeeper.com/voicesofchallenge.

 

Watch other videos about Timberland: