In the News

BizEd January/February 2009

Making Connections Ericsson CEO Carl-Henric Svanberg believes that connectivity may be the answer to many of the world's biggest problems. Business students must be prepared, he says, to make essential global connections happen.

"This March, Ericsson will sponsor the fourth annual International Tech Strategy Business Case Competition. Ericsson's CFO Hans Vestberg, who attended last year's event, notes how important the competition's participants and their comtemporaries will be to the global talent pool..." (Complete Story)

Times Online/November 2008

Problem solved MBA Case study competitions test the brightest and the best, says Steve Coomber

For London MBA student René Plug it was a rewarding end to a gruelling 48 hours. “You go there without any preparation,” says Plug, now working in London for the Parthenon Group, a business consulting firm. “You get your case brief, then have 24 hours to look for the core problem that they are trying to present to you and come up with a solution.” (Complete Story)

LocalTechWire.com/March 2008

UNC Kenan-Flager Team Makes Ericsson/Boston University Business Case Finals

"These bright business leaders of tomorrow not only represent the most prestigious business schools from around the world, but also the most engaged and influential demographic driving mobile multimedia adoption,” (Complete Story)