Somewhere along the way, something has gone very wrong with the way individuals save and invest. Too often, households are drawn in by promotional suggestions masquerading as impartial investment advice. Consumers get saddled with more risk than they realize. Authors Zvi Bodie and Rachelle Taqqu understand the dilemma that today’s investors face, and with Risk Less and Prosper they will help you find your financial footing.

Smith, D.J. (2011). Wiley Finance.

The book breaks down the calculations necessary for working in the field of fixed income. But it then goes beyond these calculations putting them in practical perspective, explaining how to think about bond math in the context of investment strategy and revealing which numbers prove most useful when dealing with bonds.

This volume, which brings together prominent academic and practitioner branding experts, advances our understanding of questions fundamental to consumer-brand relationships: from their types, to their properties, drivers, and consequences to consumers and marketers alike. Critical issues regarding the consumer as co-creator of brand meanings as well as the boundaries of the human relationship metaphor to the study of brands add novel insight to our understanding of this rich topic.

Beatty, J., & Samuelson, S. (2013). Cengage Learning.

Business Law and the Legal Environment, 6E, uses vivid examples and memorable scenarios to lead students through the full breadth of business law. Focusing on hands-on application and using a conversational writing style, this handy textbook equips students for business challenges from the first page. Plus, by showing students through practice how legal concepts apply to their future careers, Business Law and the Legal Environment, 6E, draws students into the material, helping them study more effectively and diligently.

Introduction To Business Law, 4E, presents the full range of business law topics in a series of brief, quick-reading chapters, perfect for single-semester or one-quarter courses. Accurate, comprehensive, and extremely reader-friendly, the book uses an innovative storytelling style to bring cases and legal concepts to life, highlighting the material’s business applications so students can envision how they’ll apply the content in their careers.

Abernathy. F., Colton, K., Baker, K., &, Weil, D. (2011). Lexington Books.

Bigger Isn’t Necessarily Better examines the performance and operation of the US homebuilding sector based on a detailed survey of large home builders conducted by the authors in the period of the great building boom of the 2000s. In contrast to the many books that have focused on the financial side of the housing sector prior to the Great Recession, the book examines the operational side of the industry and what did, and, more importantly, what did not, happen during the period of unprecedented growth. The authors also discuss what homebuilders can learn from other industries as they face a challenging future.

Samuelson, S., & Marks, G. (2011). John Wiley & Sons.

The 7th Edition of Managerial Economics continues to provide real-world examples and necessary decision-making skills for making thoughtful and advantageous managerial decisions. Samuelson & Marks build on their strong behavioral coverage to better target this current and “hot topic” in business. This new edition includes general updates and revisions throughout including updated sections on behavioral economics, game theory, and price theory, and new problems for every chapter.

With Beatty and Samuelson’s exciting fourth edition of Legal Environment, today’s students are given personal experience in applying legal concepts to real-life issues using practical exercises found throughout the text. From the very first chapter, the authors’ superb writing fascinates, drawing students into the concepts of business law within the context of vivid examples and memorable scenarios.

In the spirit of the “butterfly effect,” metaphorically describing the sensitivity to initials conditions of chaotic systems, this book builds an argument that “innovation butterflies” can, in the short term, take up significant amounts of effort and sap efficiencies within individual innovation projects. Such “innovation butterflies” can be prompted by external forces such as government legislation or unexpected spikes in the price of basic goods (such as oil), unexpected shifts in market tastes, or from a company manager’s decisions or those of its competitors. Even the smallest change, the smallest disruption, to this system can steer a firm down an unpredictable and irreversibly different path in terms of technology and market evolution.

Careers Around the World explores the very meaning of what a career for individuals is in different countries, cultures, professions and age groups. What does career success mean for people around the world? What are key career transitions, and how are they best managed in different cultures? As those questions have not yet been investigated in the literature of careers across cultures and generations, the authors have taken an approach that led to hearing the answers directly from working people around the globe.

How can application of a positive lens to understanding social change and organizations enrich and elaborate theory and practice? This is the core question that inspired this book. It is a question that brought together a diverse and talented group of researchers interested in change and organizations in different problem domains (sustainability, healthcare, poverty alleviation and education). The contributors to this book bring different theoretical lenses to the question of social change and organizations.

Dym, B., Egmont, S., & Watkins, L. (2011). Ft Press.

In his recent book Managing Leadership Transition for Nonprofits: Passing the Torch to Sustain Organizational Excellence, published in March 2011 by FT Press and coauthored by Susan Egmont and Laura Watkins, he notes that a significant percentage of today’s nonprofit organizations are led by baby boomers expected to retire sometime within the next decade. With 1.4 million nonprofits in the U.S.–and another 40,000 created every year, equaling 15-20% of the economy in many of our nation’s cities–the crisis of leadership that’s poised to erupt in the nonprofit sector could make waves throughout the broader marketplace.