BU MBA Link Day 2015

Saturday, February 7, 2015

BU MBA Link Day is an opportunity for small- to medium-sized nonprofit organizations to access cutting edge managerial expertise. Launched in April 2001 by students in the BU MBA Public and Nonprofit Management concentration, this one-day consulting experience brings together nonprofits, MBA students, academics, and local professionals to analyze a specific problem facing an organization and provide practical strategic solutions. Link Day is a one-day consulting project where teams of BU SMG students use their business skills to help Boston nonprofits. Students work in teams (a combination of 1st and 2nd years, PEMBAS, nonprofit leaders and SMG professors) to offer solutions in a number of areas ranging from fundraising strategies and website development to marketing plans and strategic initiatives – and much more!

Link Day 2015

Student Application Deadline: Application form is now closed.

  • BU MBA students interested in participating should contact Corey Beach, Student Recruitment Chair, coreyb@bu.edu

Info session: TBD, please check here for information

Boston nonprofits: Apply Here! (prefer a word document?  Click Here!) Have questions? Contact Nicole Archambault and Laura Phenix, Nonprofit Recruitment Chairs at bu.linkday@gmail.com

Link Day 2015 will be taking place on Saturday, February 7th. Boston area nonprofits are encouraged to apply. Accepted organizations will be expected to:

  • Send 1-2 representatives to Link Day
  • Host an on-site visit for the assigned MBA student team before Link Day, to ensure the most efficient and valuable consultations for your organization

About Link Day: Providing real-world business solutions

This will be the eleventh year that teams of MBA students, faculty and alumni from Boston University reach out to the local nonprofit community to help solve business challenges. Bringing consulting expertise in marketing, finance and technology, this student-run program provides services that might ordinarily cost many thousands of dollars.

“Link Day allows students to use their newly honed business skills to help address the increasingly complex business problems facing nonprofit organizations today.”
– Kristen McCormackAssistant Dean, Sector Initiatives.

“[The] consulting team created a clear action plan for immediate short-term and long-range goals for the project.”
– Elizabeth Ziembafounder of SHARED, Inc.

The Public & Nonprofit Management Program (PNP), founded in 1973, is designed for students who seek to use core business management skills to address society’s most challenging humanitarian and social problems in the global economy. Whether they plan to work in the government, nonprofit, or private sector, this course of study will prepare students with the financial, operational, leadership, and entrepreneurial skills to lead and manage in today’s changing environment.

To learn more about Link Day 2015 or for additional information about getting involved and available sponsorship opportunities, please contact Noga Nevel, Event Chair at bu.linkday@gmail.com.

Past Projects

Potential projects can range from issues regarding technology, real estate, social media, marketing, operations, development, finance, and strategic growth. Previous projects included:

  • Assessing current marketing initiatives and providing recommendations for alternative approaches and evaluation of successful initiatives
  • Analyzing financial management/accounting procedures and suggesting appropriate systems
  • Developing an outreach plan and establishing measures of success